{"id":3697,"date":"2023-09-03T17:06:05","date_gmt":"2023-09-03T15:06:05","guid":{"rendered":"https:\/\/innovacioncomercio.org\/?p=3697"},"modified":"2023-09-03T17:08:31","modified_gmt":"2023-09-03T15:08:31","slug":"escaparatismo-emocionalmente-tecnologico-ilumina-el-diseno","status":"publish","type":"post","link":"https:\/\/innovacioncomercio.org\/index.php\/2023\/09\/03\/escaparatismo-emocionalmente-tecnologico-ilumina-el-diseno\/","title":{"rendered":"Escaparatismo emocionalmente tecnol\u00f3gico: ilumina el dise\u00f1o."},"content":{"rendered":"<div class=\"wpb-content-wrapper\" id=\"wpb-content-root\">[vc_row][vc_column][vc_column_text]<span style=\"font-family: Times New Roman, serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Montserrat, serif;\">La revoluci\u00f3n digital nos est\u00e1 empujando hacia nuevas fronteras de comunicaci\u00f3n y marketing, creando nuevas normativas de c\u00f3mo percibimos y consumimos la publicidad. En este contexto nace el t\u00e9rmino \u2018Escaparatismo Emocionalmente Tecnol\u00f3gico\u2019. Pero, \u00bfqu\u00e9 significa realmente este concepto y c\u00f3mo el neuromarketing nos ayuda a descubrir su mejor versi\u00f3n?<\/span><\/span><\/span><\/p>\n<p><span style=\"font-family: Times New Roman, serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Montserrat, serif;\">El Escaparatismo Emocionalmente Tecnol\u00f3gico es una t\u00e9cnica vanguardista de marketing visual que fusiona la m\u00e1s reciente tecnolog\u00eda con una comprensi\u00f3n profunda de la psicolog\u00eda humana para dise\u00f1ar escaparates que se conecten con las emociones de los consumidores. Este no es un simple escaparatismo 2.0, es un paso m\u00e1s all\u00e1 hacia el futuro: es el \u2018Escaparatismo 3.E\u2019 \u2013 emocional, experiencial y electr\u00f3nico.<\/span><\/span><\/span><\/p>\n<p><span style=\"font-family: Times New Roman, serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Montserrat, serif;\">Aqu\u00ed es donde entra en juego el neuromarketing. Esta disciplina, que combina la neurociencia con el marketing, nos permite entender mejor c\u00f3mo reaccionan los consumidores a est\u00edmulos espec\u00edficos, c\u00f3mo toman decisiones de compra y qu\u00e9 emociones gu\u00edan estas acciones. En esencia, el neuromarketing nos proporciona el mapa emocional que necesitamos para dise\u00f1ar escaparates que realmente conecten con los consumidores.<\/span><\/span><\/span>[\/vc_column_text][vc_empty_space]<div class=\" ubtn-ctn-left \"><a class=\"ubtn-link ult-adjust-bottom-margin ubtn-left ubtn-large \" href=\"https:\/\/studioescaparatismo.es\/2023\/06\/28\/escaparatismo-emocionalmente-tecnologico-ilumina-el-diseno\/\" target=\"_blank\" rel=\"nofollow  noopener\" ><button type=\"button\" id=\"ubtn-8548\"  class=\"ubtn ult-adjust-bottom-margin ult-responsive ubtn-large ubtn-no-hover-bg  none  ubtn-left   tooltip-6ae4643292639\"  data-hover=\"\" data-border-color=\"\" data-bg=\"#f29760\" data-hover-bg=\"\" data-border-hover=\"\" data-shadow-hover=\"\" data-shadow-click=\"none\" data-shadow=\"\" data-shd-shadow=\"\"  data-ultimate-target='#ubtn-8548'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-weight:normal;border:none;background: #f29760;color: #000000;\"><span class=\"ubtn-hover\" style=\"background-color:\"><\/span><span class=\"ubtn-data ubtn-text \" >Leer m\u00e1s: Escaparatismo Emocionalmente Tecnol\u00f3gico: Ilumina el Dise\u00f1o. (studioescaparatismo.es)<\/span><\/button><\/a><\/div>[\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;50px&#8221;][vc_custom_heading text=&#8221;Ap\u00fantate a nuestra newsletter semanal.&#8221; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal&#8221;]<script>\nvar gform;gform||(document.addEventListener(\"gform_main_scripts_loaded\",function(){gform.scriptsLoaded=!0}),document.addEventListener(\"gform\/theme\/scripts_loaded\",function(){gform.themeScriptsLoaded=!0}),window.addEventListener(\"DOMContentLoaded\",function(){gform.domLoaded=!0}),gform={domLoaded:!1,scriptsLoaded:!1,themeScriptsLoaded:!1,isFormEditor:()=>\"function\"==typeof InitializeEditor,callIfLoaded:function(o){return!(!gform.domLoaded||!gform.scriptsLoaded||!gform.themeScriptsLoaded&&!gform.isFormEditor()||(gform.isFormEditor()&&console.warn(\"The use of gform.initializeOnLoaded() is deprecated in the form editor context and will be removed in 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             <\/form>\n                        <\/div>[\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"[vc_row][vc_column][vc_column_text]La revoluci\u00f3n digital nos est\u00e1 empujando hacia nuevas fronteras de comunicaci\u00f3n y marketing, creando nuevas normativas de c\u00f3mo percibimos y consumimos la publicidad. En este contexto nace el t\u00e9rmino \u2018Escaparatismo Emocionalmente Tecnol\u00f3gico\u2019. Pero, \u00bfqu\u00e9 significa realmente este concepto y c\u00f3mo el neuromarketing nos ayuda a descubrir su mejor versi\u00f3n? El Escaparatismo Emocionalmente Tecnol\u00f3gico es una<\/p>\n","protected":false},"author":1,"featured_media":3698,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[13,16,12],"tags":[],"class_list":["post-3697","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comercio-fisico","category-escaparatismo","category-marketing-visual"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.2.1 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Escaparatismo emocionalmente tecnol\u00f3gico: ilumina el dise\u00f1o. - INNOVACION COMERCIO<\/title>\n<meta name=\"description\" content=\"Escaparatismo emocionalmente tecnol\u00f3gico: ilumina el dise\u00f1o. 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